Build It, Market It, Convert It.
Call Us: 252-202-6190

Cole & Lambert International Campaign

Reaching International Customers

Cole & Lambert is a prestigious concrete equipment firm with 2 offices nationwide and a long history of worldwide exporting. Over the years they built a huge network of professionals that sought their expertise as the most qualified engineers in the industry, as well as their competitive pump prices.

However, with the rise of low-quality “aggregators” – sites that scraped other sites’ catalogs instead of showing their own – Cole & Lambert decided to increase their presence online and show how much value their offer shoppers looking for trustworthy professionals.

We Raised The Entire Industry Standards

  • We created a new, SOLID LOGO for them
  • With a customized WordPress website, they were able to quickly add and edit their inventory online
  • We used a translation plugin for WordPress and hired native speakers familiar with industry verbiage to improve them
  • Their blog received precious attention from our writing team
  • To separate them from other sites that showed little substance, we engaged in Social Media in a very transparent manner

And We Took C & L To Their Customers – Globally

With an aggressive Pay Per Click campaign on Google AdWords, we focused on countries with growing economies, crafting ads and keywords in native languages. We also tackled their Search Engine Optimization building quality links from vendors and previous customers.

And, to be absolutely 100% transparent, we shot a video with Carter Cole, CEO of Cole & Lambert, so that site visitors can connect with a real person and not a faceless corporation website.

Watch The Video Below

Add YOUR Success Story Here

Our team is excited to help you increase your business online. Use the contact form to your right and we’ll SHOW you exactly how we do it.

1 Comment to “Cole & Lambert International Campaign”

Leave a Reply

Latest Posts

Hiring an SEO Company – How to Screen Prospects and Chose a Winner!

November 27th, 2012 by

In this post we go over fundamental questions to ask your future SEO company and help you determine how to measure their progress and ability.

How To Build a Tablet Friendly Website that iPad Users Love!

September 11th, 2012 by

Recent survey shows tablet usage will surpass desktop by 2015. This article outlines some basic steps to take before you being your table friendly design.

The Benefits Of Google Plus For Business

May 8th, 2012 by

Social Media Marketing has exploded and more and more businesses, both small and large, are taking advantage of the benefits […]

Join Us On Facebook

From Our Twitter…